RuyuiStudios (48.8K followers) concluded the Big Burn Event on May 15 with ~600K items burned and is now distributing lootboxes. A Content Creator Bounty offering up to $150 USDC runs until June 5, 2026. Recent player engagement includes a giveaway for Ruyui NFTs and an exclusive in-game skin, as well as a morale-boosting NFT sent to streamer @Ivannin1.
What Ruyui is
Ruyui is an animation and gaming studio building on Abstract Chain, creating games and media set in a single original universe. The studio is led by co-founders Petek and Yan, whose stated ambition is to build Ruyui into a durable, recognizable entertainment IP without surrendering ownership through traditional publishing deals.
What is Ruyui
Ruyui combines animation and game development around one persistent world — the Ruyui universe — releasing games, lore, and media set inside it rather than disconnected titles. Its flagship and first playable chapter is Roots of Embervault, a top-down pixel-art soulslike RPG set in one of the universe's founding cities, covered in depth on its own entity page.
Ecosystem & Backing
Ruyui Studios was founded by Petek and Yan and builds on Abstract Chain, with onchain systems such as Proof of Play-powered randomness integrated at the game level. Roots of Embervault is published by @YGGPlay (Yield Guild Games Play), which provides launchpad distribution and community access across the APAC region while Ruyui retains full IP ownership.
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Every dated thing we know · Oct 2025 → Jun 2026Ruyui · deep market
Market Sentiment
Market Sentiment
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