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The Brief
LATEST ASSESSMENT
RECON · 1d ago Steady· active, routine cadence (97 posts/30d)· medium confidence· as of Jul 11

Zero To Hero Academy announced Trait Suggestion Contest winners (16 winners listed) 2 days ago and is launching a mobile game called Cheesy Streets this week with a Dynamic Trait System collaboration model. Core team emphasizes 10 'top tier OG Web3 native members' and promises major announcements throughout the week.

Cheesy Streets mobile game launchZero To Hero Academy trait systemTrait Suggestion Contest winners announcement
EvidenceRead from 20 posts1 tracked handleWindow Jul 4, 2026 – Jul 8, 2026
About

Zero to Hero Academy is an upcoming Ethereum project from EJR (ejrweb3), founder of Zero to Hero — the dynamic NFT collection formerly known as Web3 Playboys. Announced ahead of launch, it carries the Zero to Hero brand onto Ethereum.

What is Zero to Hero Academy

Zero to Hero Academy is a new project being built under the Zero to Hero brand, with its own identity on the Ethereum chain. As of its announcement it has not yet launched; further details — including its collection and mechanics — are expected at reveal. The project is tracked here via its account, @ZTHAcademy.

Ecosystem & Backing

The project comes from EJR (ejrweb3), the founder behind Zero to Hero (formerly Web3 Playboys), an Abstract-based dynamic NFT collection known for evolving avatars and a collaboration-driven, GIF-forward style. Zero to Hero Academy carries that lineage onto Ethereum as a branded extension of the same IP.

Last verified Jun 22, 2026
The Record
The Timeline

The record

Every dated thing we know · Sep 2025 → Jul 2026
July 202620 entries
Jul 11, 2026Recap mention
Mentioned in the 2026-07-11 ecosystem recap.
Jul 9, 2026Activity
Provided search terms for finding their GIFs.
neutral · GIFs / search terms / ZTHA
@zthacademy
Jul 8, 2026Recap mention
Mentioned in the 2026-07-08 ecosystem recap.
Jul 8, 2026Activity
Announced winners of the Trait Suggestion Contest, congratulating ChainSpe and two others.
bullish · contest / winners
@zthacademy
Jul 8, 2026Assessment
Assessment — Neutral
ZTHAcademy (1,978 followers) announced trait suggestion contest winners (15 winners, 54 hearts) and teased a new unnamed glasses trait. Paused mobile game Cheesy Streets is now playable as a demo while ZTH Academy development continues. Collaboration with @couldbekiwi (new PFP) and shoutout to @degenscenes highlighting their 10-person OG Web3 team.
@zthacademy
Jul 7, 2026Activity
Teased new glasses trait, recruited for Zero To Hero Academy, and asked for patience while working behind the scenes.
neutral · update / recruitment / trait
@zthacademy
Jul 6, 2026Activity
Announced Cheesy Streets mobile game availability and a collaboration with a Dynamic Trait System.
bullish · game launch / collaboration / Cheesy Streets
@zthacademy
Jul 6, 2026Assessment
Assessment — Bullish
@ZTHAcademy (1,816 followers) is wrapping up a contest with submission deadline July 6 at 1 PM UTC, winners announced July 6-7. They're also teasing a demo version of their NFT game rolling out this week and reviving a previously paused mobile game. Recent character reveals and animations show active development.
@zthacademy
Jul 5, 2026Recap mention
Mentioned in the 2026-07-05 ecosystem recap.
Jul 5, 2026Assessment
Assessment — Bullish
@ZTHAcademy (1.6K followers) is releasing a demo of Zero To Hero Academy this week after final tweaks, and reviving a previously paused mobile game for community play. Collabs begin July 6th or 8th. Notable character reveal: 'The Pacifier' with explicit lore. Team claims 10 OG Web3 members and a Director of Brand Operations (@couldbekiwi).
@zthacademy
Jul 4, 2026Recap mention
Mentioned in the 2026-07-04 ecosystem recap.
Jul 4, 2026Activity
Paused mobile game development, introduced The Pacifier character, and celebrated Independence Day.
bullish · game development / character reveal / holiday
@zthacademy
Jul 3, 2026Recap mention
Mentioned in the 2026-07-03 ecosystem recap.
Jul 3, 2026Activity
Zero To Hero Academy previewed tattooed heroes, showcased unique powers, and teased customizable NFTs with a spicy warning.
bullish · NFT collection / customization / powers
@zthacademy
Jul 3, 2026Assessment
Assessment — Bullish
ZTHAcademy (1.5K followers) is teasing a new character 'Steve' and announcing collabs starting July 6-8, with a partnership with @DedGorgez already public. The team is emphasizing they 'underpromise and overdeliver' while building hype with daily previews and community contests running through July 6.
@zthacademy
Jul 2, 2026Recap mention
Mentioned in the 2026-07-02 ecosystem recap.
Jul 2, 2026Activity
Announced collaborations starting July 6 or 8 and celebrated strong community engagement.
bullish · collaborations / engagement
@zthacademy
Jul 1, 2026Activity
Announced upcoming collaboration partners and teased a major announcement.
bullish · partnership / announcement
@zthacademy
Jul 1, 2026Assessment
Assessment — Bullish
Zero To Hero Academy (1,175 followers) is running a trait suggestion contest (June 29 - July 6) for GTD WL/presale access, and just revealed 'Satan' (🗓️ yesterday) + an animated Tiffany (2d ago) with high engagement (up to 139 ❤️). Team features lead artist @inkartluis and DOBO @couldbekiwi. TikTok hit 75K followers / 4.3M likes (3d ago). No NFT/sale date announced yet.
@zthacademy
June 202615 entries
Jun 30, 2026Recap mention
Mentioned in the 2026-06-30 ecosystem recap.
Jun 30, 2026Activity
Promoted a zoom-in preview challenge, ran a creative contest, and appreciated community fan art.
bullish · contest / previews / community engagement
@zthacademy
Jun 30, 2026Assessment
Assessment — Bullish
ZeroToHero Academy (1.1K followers) just announced Trait Suggestion Contest winners on June 28-29, with winners receiving GTD WL or presale access. The project hit 75K TikTok followers and 4.3M likes in April, and is now shifting from a 'brisk walk' to a 'slow jog' in marketing pace. They're showcasing dynamic trait systems and character artist @inkartluis' work, with female lead Tiffany now animated.
@zthacademy
Jun 29, 2026Recap mention
Mentioned in the 2026-06-29 ecosystem recap.
Jun 29, 2026Activity
Announced winners of the Trait Suggestion Contest and shared updated trait layers for submissions.
bullish · contest / winners / traits
@zthacademy
Jun 28, 2026Recap mention
Mentioned in the 2026-06-28 ecosystem recap.
Jun 28, 2026Assessment
Assessment — Neutral
ZTHAcademy (900 followers) announced winners for Trait Suggestion Contest will be revealed tomorrow, released first animated trailer (113❤️, 27🔁) 3 days ago, and is actively teasing surprises and marketing ramp-up today. They’re collaborating with @inkartluis, @RealPapii, and @quirkiesnft. Public Discord opens July 6, but no launch date set yet.
@zthacademy
Jun 26, 2026Recap mention
Mentioned in the 2026-06-26 ecosystem recap.
Jun 25, 2026Recap mention
Mentioned in the 2026-06-25 ecosystem recap.
Jun 25, 2026Assessment
Assessment — Bullish
ZTHAcademy (789 followers) is ramping up pre-launch hype with an animated trailer released 11 hours ago (113❤️, 27🔁), frequent previews of rigging and trait layers, and a Public Discord opening on July 6. They're collaborating with @inkartluis (illustrator), @Sloppy_Studios (rigging), and shoutouts to @RealPapii & @quirkiesnft. The project is building on ETH Mainnet and claims to be aiming for a top-tier NFT collection launch.
@zthacademy
Jun 23, 2026Assessment
Assessment — Neutral
ZTHAcademy (532 followers) is aggressively promoting its 'Zero To Hero Academy' NFT collection on ETH Mainnet, with a public Discord opening July 6 and a Trait Suggestion Contest running June 19-26. The founder claims 24-hour work sessions and teases rare traits, while name-dropping @RealPapii and @quirkiesnft for 3D glasses traits. Engagement is low (20-59 likes per post), and the project appears pre-mint with no confirmed launch date.
@zthacademy
Jun 22, 2026★ MilestoneGraph genesis
Added to the graph
Zero to Hero Academy entered the Descout entity graph — the start of its permanent record.
Jun 22, 2026★ MilestoneGraph · edge
Zero to Hero Academy is a branded extension of Zero to Hero (formerly Web3 Playboys), launching on Ethereum; both are founded by EJR.
high confidence
high confidence
Jun 22, 2026★ MilestoneGraph · edge
EJR (@ejrweb3) is the founder of Zero to Hero Academy, his upcoming Ethereum project under the Zero to Hero brand.
high confidence
high confidence
October 20252 entries
September 20251 entry