Sports Illustrated Tickets to Discuss Onchain Strategy at Avalanche Summit NYC

avax announced on Sep 3, 2026 that @SI_Tickets_ will take the stage at Avalanche Summit NYC to discuss why the sports ticketing platform chose to build onchain. The live talk will explore how SI Tickets is leveraging blockchain to change fan access to sporting events and the challenges of scaling a globally recognized brand in the Web3 space.

The session, promoted by avax, highlights the growing interest from mainstream consumer platforms in blockchain technology. Sports Illustrated Tickets, part of the iconic sports media brand, will share insights into its onboarding process and the potential for onchain ticketing to improve the fan experience.

Avalanche Summit NYC brings together developers, enterprises, and institutions to showcase real-world blockchain applications. This appearance follows recent Avalanche ecosystem developments, including fan rewards programs for NBA teams and tokenized funds from major financial institutions, signaling continued momentum for enterprise and consumer-focused use cases on the network.

Attendees at the summit will get a firsthand look at how SI Tickets approaches onchain innovation and what it takes to integrate a well-known brand into the crypto economy.