Pudgy Penguins Names LBank Strategic Brand Partner

Pudgy Penguins has joined LBank as a strategic brand partner, the exchange announced on Aug. 4, 2026. The collaboration brings one of Web3's most recognizable NFT brands into LBank's ecosystem.

The exchange @LBank_Exchange welcomed pudgypenguins to "the huddle" in a post shared by the project, though specific co-branded initiatives have not yet been disclosed. The partnership extends Pudgy Penguins' brand beyond its NFT origins and into the trading platform's community.

Pudgy Penguins originally launched on Ethereum in 2021 as a collection of 8,888 hand-drawn penguin characters. After acquiring the project in April 2022, Luca Netz repositioned it as a consumer brand. The project has since sold more than 1.5 million toys at retailers including Walmart and Target, and launched the PENGU token on Solana for governance and ecosystem utility.

The strategic brand partnership marks the latest step in Pudgy Penguins' expansion across retail, live shopping, and now exchange partnerships, potentially opening the door for future collaborative campaigns with LBank.